Primary Color
Burgundy color is used to build the brand identity, creating a clean, elegant, and professional look for the event planning website.
Neutral Colors
Other Supporting Colors
A set of supporting colors are used for labels, headings, and footer sections to enhance visual hierarchy without overpowering the main brand color.
Usage in UI
The below cropped UI view is shown to highlight color usage in key UI elements.
Burgundy is used for primary CTAs and key highlights, while accent colors are applied sparingly for labels, section headers, and visual hierarchy.
Design Approach
“Poppins” is used as the primary font.
Typography scale was generated using a scale to maintain visual hierarchy and consistency across headings and body text.
Responsive Design Approach
Some components were adapted for mobile with adjusted sizes and layouts to ensure readability, touch accessibility, and optimal content hierarchy across devices.
Interaction Design
Subtle hover states were added to buttons, cards, and navigation elements to provide visual feedback and improve usability, helping users understand which elements are interactive.
Form Submission Successful Page
Form Submission Successful Page
I’ve learned that while event planning is emotional and visual, users first look for clear packages, pricing, and past work/user reviews before they contact a planner.
This influenced my decision to:
